Go Bold, Stand Out from the Crowd
When you look at your competitors, are they outdated? Are they stuck in the past with old techniques? Are you trying to modernize what you do in your industry? Our client iA (Internet Accountants) is set out to be an industry disruptor, modernizing the way millennials do their bookkeeping and ultimately, accounting. iA chose a bold move, and overall bold brand, by highlighting themselves as different – in a good way! Take a look at this over the top, humorous commercial we created for them, to demonstrate how undesirable it can be to work with an accountant vs. your new, modern, online bookkeeper






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